28TH TEXTILE ASIA 2024

INTERNATIONAL EXHIBITION & CONFERENCE

The exhibit itself was an immersive experience, featuring a grand maroon velvet backdrop adorned with gilded gold frames, each housing both still and moving images of Lajwanti’s bridal creations. This meticulously curated space provided a behind-the scenes look into the creation of a Lajwanti couture garment, offering visitors an intimate understanding of the artistry and craftsmanship involved in each bridal ensemble.

Positioned at the entrance of Hall No. 2, Lajwanti’s display stood in stark contrast to the heavy machinery and mass-produced textile products showcased by other Asian companies. This juxtaposition underscored the importance of traditional, handcrafted textiles in today’s industry, reminding attendees of the value of a craft guided by a steady hand and a discerning eye.